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How to Start a Blog using Blogger ?

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MAKE MONEY: CONDITIONS TO BE QUICKLY APPROVED BY GOOGLE ADSENSE

Google AdSense is the most famous advertising network on the web. It saves money by posting advertising on your blog.

Officially, joining the Google AdSense program does not require a traffic threshold. On the other hand, in my humble experience and that of many bloggers on the web, it is better to meet several conditions before applying in order to avoid your application being rejected by Google.

Here are a few :

HAVE SATISFACTORY TRAFFIC TO YOUR BLOG

To start monetizing your free blog, you need to have a minimum of 300-400 unique visitors per day as well as sufficient and quality content (over 30 articles). It is best to wait until you meet these two criteria before applying to the AdSense program.

ERGONOMICS: IMPROVE THE USER EXPERIENCE AND PERSONALIZE THE DESIGN OF YOUR BLOG

It is essential to have a professional blog with a neat design that will adapt to all types of media (computers and mobile devices). Note that the smartphone is by far the preferred tool for the French to connect on the Web.

Therefore, go for a responsive, clean and easy to use theme. Many quality themes are freely available on several websites. Here are two trusted sites that offer the ability to download Blogger themes for free from the Internet: Gooyaabitemplates or SoraTemplates.com

When it comes to user experience, optimize your blog navigation and think about constantly improving the experience of your readers. This means that you need to organize your blog so that your readers can easily find what they are looking for.

Here are some tips to improve the user experience in your blog:
  • Design a simple menu with 8 categories at most, name them with short titles using keywords corresponding to the main themes of your blog.
  • Regarding the choice of colors for your blog, however, one tip is to avoid mixing too many bright shades, because they tire the eyes more quickly.
  • I suggest you check out the free COLOURlovers site . You can choose from over a million color palettes or compose your own color assortment easily.
  • Choose your font carefully, including viewing it on the Google Fonts website . It must be suitable for reading on mobile devices (smartphone, tablet). Preferably use a sans serif font and opt for a standard size of at least 14px.
  • Your blog must contain a logo and a search bar visible on all pages.
  • Set up a contact form to stay in touch with your readers and collect their impressions or complaints. It will also allow you to obtain inside information about your readers.
  • You can set up a newsletter that will be sent periodically to your readers directly in their mailbox. This will increase traffic to your blog and above all keep a strong link with your them.

WRITE SUFFICIENT, INFORMATIVE AND QUALITY CONTENT

Compose quality articles that will interest your target, optimize them for search engines and promote them on social networks.

If your main goal is to quickly grow your blog to generate ad revenue. I present to you an example of a practical strategy that you can implement:

Write 20 articles per month, so you will have 100 articles in your blog within five months. That said, you should not neglect the qualitative aspect and the optimization of your productions. Always remember to offer content that has added value for your readers and that it is well optimized for search engines. Thus, you will easily reach the threshold of 500 daily visitors and from that point on you will be able to apply to the AdSense program and start monetizing your blogspot blog.

IN CASE OF FRAUD, YOUR ADSENSE ACCOUNT WILL BE CLOSED WITHOUT NOTICE

The use of dishonest practices (false clicks on advertisements) with the intention of increasing earnings, will lead to the loss of your account with no hope of recovering it. Warning ! Violating the Terms of Service will lead to termination of your account without notice.

AD FORMAT AND DISPLAY SIZE OF GOOGLE ADSENSE ADS

THE DIFFERENT ADSENSE ADVERTISING FORMATS

In-feed ads

This is a non-intrusive advertising format that typically fits into your website's news feed. This format is frequently used in social networks such as Twitter or Facebook.

You have the possibility to personalize the style of the announcements according to the graphic charter of your blog so that it integrates more naturally with your flow of articles.

You can choose from image or video ads.

In-article ads

The advertisement is inserted in your article, between the different paragraphs.
You can choose ads as image or video.

Matched content

This is an ad in the form of personalized content recommendations that may be of interest to a visitor depending on the topic they are viewing on your blog.

ADSENSE AD DISPLAY SIZE

Currently, all Google AdSense ads are responsive, which means that they adapt to all media, regardless of the screen size (computer, tablet and smartphone). Among the most common formats, we can mention:

  • Mega-banner that measures 728 X 90 pixels.
  • Classic banner that measures 468px × 60 pixels
  • Half banner which measures 234 X 60 pixels, mainly used in the sidebar
  • Small square 125px × 125 pixels
  • Wide format Skyscraper 120px × 600 pixels
  • Square banner 300px × 250 pixels
  • Large rectangle banner 336px × 280 pixels
  • Mobile 320px × 50 pixels format
First step : click on "earnings" in the menu as shown in the image below. You will see an orange button that will invite you to register for the program. If instead of this button you find the message "Your blog is not currently compatible with AdSense", verify that your blog meets the criteria previously mentioned in the Conditions section to be quickly approved by Google AdSense.

Step two : create an AdSense account. Click on the blue button to create an account, then you will need to complete all fields with your full contact details, address and payment details. This information must be completed with care, especially details regarding the terms of payment.

At the end of this step, your newly created AdSense account will be associated with your blog, so you will be able to serve ads and earn money.

Step Three : All of your advertising campaigns will be managed through your AdSense account dashboard. You will be able to choose from several advertising formats (ad unit, banners, etc.), which you will place in the pages or in the articles of your blog.

To integrate them:

Open your dashboard and go to the layout section. Then find the option "add a gadget" as shown in this image

A dialog box will open, select the AdSense gadget and add it to the other gadgets on your blog in the sidebar. Then click on "Save". 

Remember to click on "Save Layout" before leaving the Layout section.

Note: other methods exist to add AdSense to your blog, especially when creating your account or by adding a script provided by AdSense in an HTML / JavaScript gadget, or even inside your articles.

OTHER SOURCES OF REMUNERATION FOR YOUR BLOG

AFFILIATION

Affiliate is promoting a product or service of another business on your blog. You will receive a commission on each sale if one of your visitors makes the purchase on the seller's site.

The most well-known affiliate program is Amazon's, " Amazon Partner Program ", followed by Clickbank.

In practice, you can write an article in which you are going to recommend a product or service that you have already tried and enjoyed. Interested readers will buy the product through your affiliate link. Thus, you will receive a remuneration of up to 75% of the sale price depending on the product and the platform.

Affiliation is a great way to supplement your AdSense or other advertising revenue. However, make sure that the products you recommend are suitable for your audience and preferably that you have tried and tested beforehand in order to retain your readers.

WRITE SPONSORED ARTICLES PAID BY BRANDS

If you have high traffic on your blog, apply to specialized platforms such as RocketLinks .

CREATE AND MARKET YOUR OWN PRODUCTS

It is the most profitable way to make money with your blog, especially if you have a community of loyal readers who trust you.

Here are some ideas for products and services:
  • Create online courses or training that you will market directly in your blog or through specialized platforms like Udemy.com, Teachable.com, etc.
  • Create and publish an e-book that meets the needs of your readers
  • Software
  • Mugs, t-shirts or items that feature printed designs
  • Handicraft products: Jewelry, accessories, bag ... This activity requires special craftsmanship.
  • Coaching: this involves offering a consulting or support service based on your experience and your expertise.
I don't promise to make a fortune quickly with this guide. Nevertheless, the latter bundles the best strategies for beginners who want to embark on the blogging adventure free of charge and generate long-term income.

By drawing a clear strategy from the start, after a few months of practice, you will have more experience in creating content that will gradually be optimized for natural referencing and you will gradually assimilate the technical terms used in the blogosphere like SEO, Nofollow Link, RSS Feed, Sitemap , etc.

To have more control over your blog, it helps to learn some basics of HTML and CSS. Only a few hours are enough! This would eventually help you understand the structure of your blog, so you will be able to make functional improvements by inserting gadgets, or even customize the design by adapting the shape of the elements to your desires (layout of the elements). blocks, colors, size, etc.).

DO NOT ABANDON!

You have the feeling that you have been overwhelmed by this flood of advice, and you may be tempted to give up the adventure.

But all this is normal for a beginner, for at least a few months, you will have to go through a phase of experimentation to master all aspects of your blog in Blogger, and you will see that all these tasks that seem tedious to you at first glance will eventually become automatic and easier to apply on a daily basis.

You will also be amply rewarded by your efforts when you receive positive feedback from your readers and especially by generating regular income from your blog.

Thank you for taking the time to read this tutorial. Feel free to share it on social media if you feel it might be useful for other people.

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